You maybe know Google Adsense for Mobile Content, but what is Adsense for Mobile Applications ?
Adsense for Mobile Applications is a new member for Google Adsense. It is not Adsensen for Mobile Content. Currently Adsense for Mobile Applications is still in beta stage, not final release yet.
What is AdSense for mobile applications?
AdSense for mobile applications allows publishers to monetize their mobile applications with Google ads. Ads are specifically formatted for high-end phones and can be integrated directly into iPhone and Android applications.
— From here
So you get to know: Google AdSense for Mobile Applications is for mobile phone applications, it is not for web pages. So developer will have a new way to earn revenue from Adsense.
Now Google is accepting applications for the beta: review our beta requirements and apply.
1. Min 100K daily pageviews
2. Free apps only
3. Android or iPhone app
4. Ready to implement now, live within 4 weeks
5. Participation for at least 3 months
There is a video below AdSense for Mobile Applications is discussed:
AdSense for Mobile Applications beta